Sandwich Larder

Sandwich Larder is an independent sandwich producer in Aberdeen, a longstanding customer of Planglow and have been using their labelling and packaging for years. With a well-established customer base in the higher education and contract catering industry, they needed a fresh new look that would appeal to their core market and differentiate them in the market place.

Choosing Planglow for the job wasn’t hard, as a longstanding customer of Planglow David MacKintosh trusted that Glo had a good understanding of what he wanted to achieve and that product quality would be high.

The brief was clear, a fresh and modern image was required to make Sandwich Larders products stand out and highlight their focus on the educational market whilst promoting their ethos of fresh locally prepared food.

Glo designer, Alex Campbell, designed the stylish branding with Sandwich Larder’s young and savy consumers in mind. “I used a graphic and bold lettering approach, which grabs attention, paired with the bright and modern orange, and then contrasted this with the black handwritten script beneath.”